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Attribution

Logical insights lead to better decisions

Get meaningful and comprehensive marketing and sales insights by correlating ads, campaigns, channels, blog posts, drip emails, website pages and other marketing tracked content with specific events such as sign up and churn.

Customer-centric analytics, open for business

From channels, campaigns, events, conversions and profiles to actionable insights.

Long lists of analytic visitor data isn’t helping you discover marketing successes and business opportunities.

Only distilled reports showcasing the essence of marketing campaigns and channels do.

Automatic funnel detection

Define milestone events that potentially could lead to strategic conversions such as sales, registrations, sign-ups, churns, and detect funnels that work best for your business.

Multi-touch attribution

Each campaign and channel is measured by its immediate involvement towards conversion events, as well as on the merits of how it attributes towards that event over time.

Moreover, you can explicitly determine which specific channels and campaigns will get your customers from event A to event B!

Multi-channel campaigns

Evaluate which campaigns work best over various channels and see their impact on strategic conversions over the course of your customer journeys.

Omni-campaign channels

Equally evaluate which channels work best over various campaigns, against those customer journey events you consider as strategic.

Detailed customer journey insights

More than just seeing contextual processed properties in your favourite tools, build from complete customer journeys, you can actually access each detailed customer’s journey itself.

Manage meaningful channels and campaigns, not UTMs

As part of the data cleansing functionality, journy.io comes with a complete set of channel, campaign, page, profile and event management features that will make your experience throughout the platform consistent and logic.

Smart actionable notifications

Get alerts with valuable information triggered when treshholds are exceeded, or when new undefined touchpoint parameters are detected.

Ready for the real thing?

Book a meeting and let’s get you started.

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Before you go

Grab our latest eBook

Series 101 — What’s a CDP and why you most probably need it

A complete guide on managing and processing customer data and why it’s so important for your business.

Looking for guidance?

Grab our latest eBook

download ebook

Series 101 — multi-channel campaign-based marketing

A simple guide on how to define and structure your marketing campaigns for maximum impact!

Looking for guidance?

Grab our latest eBook

Series 101 — What’s a CDP and why you most probably need it

A complete guide on managing and processing customer data and why it’s so important for your business.