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Atera provides an All-in-One Management Platform for IT Support companies, MSP's and VAR's. From remote IT monitoring & management through powerful ticketing and customer satisfaction surveying to billing and invoicing, Atera brings the entire IT business together. Atera has operations in the United States, Europe and Asia. Less hassle, more control and an MSP strategy that actually works.Learn more at www.atera.com
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
How
Atera
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