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Catalytic is the no-code workflow automation platform for citizen developers to digitize business operations, making work faster and more efficient—without friction or heavy development. Combine hundreds of modular capabilities designed to coordinate tasks, connect with your existing systems, and let automation and AI complete the rest.It's the only cloud platform created for citizen development, balanced with governance—and above all—with people in mind. The web-based interface is business-user friendly for instant setup, rapid building and agile changes. At the core is a self-managing, intelligent data layer driving it all forward for powerful processing, visibility and a low-maintenance, dynamic infrastructure.Companies ranging from global powerhouses like Bosch, Grant Thornton and UL, to nimble startups like Spikeball have embraced Catalytic to do more with less, while overcoming years-long obstacles and reinvesting in their workforce.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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