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Checkr

Checkr

https://checkr.com
Product-led
Sales-led
Founded
United States

,

2014
Industry
internet
Employees
814
Community Building

Video Content

Community

Podcast

Newsletter

What is

Checkr

?

At Checkr we believe in the power of work. We are committed to our mission of building a fairer future by designing technology to create opportunities for all.Checkr powers people infrastructure for the future of work. With artificial intelligence and machine learning, our platform and solutions make background checks faster, easier, and more compliant. Using Checkr's advanced screening technology, companies can better understand the dynamics of the changing workforce, bring transparency and fairness to their hiring, and ultimately build a better future for workers.

Checkr

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Checkr

could have used journy.io

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