Drive Product-led Growth
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Dragonboat

Dragonboat

http://www.dragonboat.io
Product-led
Sales-led
Founded
United States

,

2018
Industry
internet
Employees
40
Community Building

Video Content

Community

Podcast

Newsletter

What is

Dragonboat

?

Dragonboat is the #1 product portfolio platform to strategize, prioritize, deliver and improve industry-leading products. With Dragonboat, product teams can connect objectives with initiatives, build data-driven roadmaps, integrate with engineering tools for execution, and inform future iterations with past results all in one place.Try Dragonboat today at app.dragonboat.io/signup/LI

Dragonboat

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Dragonboat

could have used journy.io

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