Drive Product-led Growth
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Indeed.com

Indeed.com

https://indeed.com
Product-led
Sales-led
Founded
United States

,

2004
Industry
computer software
Employees
14804
Community Building

Video Content

Community

Podcast

Newsletter

What is

Indeed.com

?

Indeed is an employment-related metasearch engine for job listings, available in more than 50 countries and 28 languages, and covering 94% of global GDP. With more than 140 million monthly unique visitors, Indeed has double the traffic of the next leading job site. According to a recent study, Indeed is the #1 source of external hire for employers (SilkRoad, 2013). Since 2004, Indeed has given job seekers free access to millions of jobs from thousands of company websites and job boards. As the leading pay for performance recruitment advertising network, Indeed drives millions of targeted applicants to jobs in every field and is the most cost-effective source of candidates for thousands of companies. Founded by Paul Forster and Rony Kahan, Indeed has over 800 employees with offices in Austin, Dublin, London, San Mateo, New York and Stamford.

Indeed.com

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

The journy.io cases

How

Indeed.com

could have used journy.io

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