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Kobiton is how companies make their mobile apps work better everywhere. The problem with traditional approaches to mobile testing is that you can never keep up. There's always another device, another operating system, another page of the app that you just don't have time to test. To make your app work better everywhere, you've got to go faster (with scriptless automation), go flexible (with more deployment options), and go forward (with continuous innovation) – and only Kobiton brings this "go, go, go" approach to mobile testing. Using real devices and next-gen automation, you can test your app in a fraction of the time it would normally take. The result: impeccable mobile experiences across more devices, operating systems, and use cases. That's why so many companies from IBM to Coca-Cola to Uber already rely on Kobiton for mobile testing. And it's how organizations like yours can now deliver new releases ten times faster. Kobiton | Make it better everywhere™Try Kobiton for free: https://goo.gl/VFdpgn
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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