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LogRocket

LogRocket

https://logrocket.com
Product-led
Sales-led
Founded
United States

,

2016
Industry
computer software
Employees
344
Community Building

Video Content

Community

Podcast

Newsletter

What is

LogRocket

?

LogRocket helps product teams develop better experiences for users by recording videos of user sessions with logs and network data. It identifies UX problems and reveals the root cause of every bug. LogRocket presents impactful errors on a website, and how to reproduce it. With LogRocket, users can replay problems. It also operates regardless of language or framework and it provides SDKs for specific technologies. LogRocket was founded on 2016 and is based in Cambridge, Massachusetts.

LogRocket

workflows

Marketing

Marketing fuels PLG engine with MQLs to attract initial users into viral loops.

MQL activities are:

Free Trial

Offer Demo

Download/Install

Open source

Option to buy

Sales

Sales gets PLG signals to engage with promising product-qualified leads.

They still reach out to marketing-qualified leads as well, to attract initial users.

Customer Success

CS teams receive playbook tasks to onboard new users that get stuck on certain features.

They also act on incoming PLG churn risk signals and try to revive declining paying customers.

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How

LogRocket

could have used journy.io

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