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Lucid is a visual collaboration suite that helps teams see and build the future. Virtual whiteboarding, intelligent diagramming, and cloud visualization come together to empower organizations to take plans from initial ideas all the way to successful delivery. Together, they are utilized in over 180 countries by millions of users. Ninety-six percent of the Fortune 500 use Lucidchart, and customers include Google, GE, NBC Universal and T-Mobile. Lucid's partners include industry leaders such as Google, Atlassian, Amazon Web Services, Salesforce, and Microsoft. Since the Utah-based company's founding in 2010, it has received numerous awards for its business and workplace culture. From day one, the Lucid team has been scrappy, innovative, and wildly successful. The company holds true to its core values, which include teamwork over ego, innovation in everything we do, individual empowerment, initiative, and ownership, and passion and excellence in every area.For more information, visit lucid.co.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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Lucid
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