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Eliminate hours of work watching user research recordings with test results that are instantly translated into the metrics that matter. Quickly create a maze for every project need, from surveys to usability tests, then share with users in a matter of minutes with a simple URL. Watch test results come in real time and instantly transform into quantitative data, like misclicks and heatmaps. Then share your findings and start a discussion with stakeholders in your unique, auto-generated Maze Report. Use Maze to validate ideas and concepts, test wireframes, usability and copy, or gather user insights through feedback and satisfaction surveys. Maze is intuitive, browser based and device agnostic, integrating seamlessly with leading design platforms like Figma, InVision, AdobeXD, Marvel, and Sketch to accelerate your testing process. Start collaborating company-wide and give everyone the ability to source and access the invaluable insights that optimize experiences and drive design-led companies. With Maze, everyone can test, learn and act, rapidly.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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