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MessageBird powers communication between businesses and their customers — across any channel, always with the right context, and on every corner of the planet. If you've ever ordered takeaway, returned a package, contacted customer service or requested a login code, it's almost guaranteed your interactions have been powered by MessageBird's technology.Our products, tools and omnichannel solutions are building blocks that help businesses streamline conversations through their customers' preferred channels — like SMS, Voice, WhatsApp, WeChat, Messenger, Email and more. This versatility gives end consumers instant, safe and secure access to information they need. It also means they can spend less time on hold, avoid repeating stories to multiple agents, and get more time to do what they love.Headquartered in Amsterdam, MessageBird's global business reaches billions of devices, serves over 25,000 customers and operates across nine hubs. Since 2011, we have grown to a powerhouse team of 700 employees who represent more than 55 nationalities, and we're proud to be a "Work Anywhere" company.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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