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NachoNacho is a B2B SaaS marketplace powered by fintech. Busineses: 1) Consolidate all SaaS spend in 1 place. Create a separate virtual credit card for each subscription vendor, with tight limits. Businesses are saving 30% of SaaS spend. 2) Get massive discounts on scores of SaaS products.SaaS vendors: A new user acquisition channel. Listing is free, and no integration is required. Pay on a revshare basis.
Marketing fuels PLG engine with MQLs to attract initial users into viral loops.
Sales gets PLG signals to engage with promising product-qualified leads.
They still reach out to marketing-qualified leads as well, to attract initial users.
CS teams receive playbook tasks to onboard new users that get stuck on certain features.
They also act on incoming PLG churn risk signals and try to revive declining paying customers.
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